Having a clean auto dealership is essential to the overall success of your sales. Customers want to feel at ease in your showroom while they chat with sales professionals. A stained floor that’s littered with crumbs and bathrooms with overflowing trash cans aren’t going to make a great first impression. If you want your customers to spend money on something as pricey as a new vehicle, you need to show them that you are trustworthy and reliable.
Nothing encourages customers to spend more time lingering in your auto dealership than a clean showroom.
Before you contract a commercial cleaning company for your auto dealership, you should know what services are really necessary. Hiring the right cleaning company can be a challenge, so here are a few guidelines to help you select a commercial cleaner that can really help boost your sales.
Discreet Cleaning Professionals
You don’t want a cleaning service coming in and out while you’re trying to negotiate deals with your customers. Look for a cleaning service that is dedicated to working during the early morning hours or late at night past closing time. This keeps the showroom quiet and comfortable for your customers while they talk about the specifics of a new car.
Most auto dealerships are known for their expansive picture windows lining the front of the building. These are key to putting the top vehicles on the lot right on prominent display for shoppers to admire. Streaky or spotty windows won’t give your customers the clearest view into your showroom. This doesn’t set an excellent tone for the moment your customers drive up onto the lot. Window washing should be considered an essential service when you contract a commercial cleaning company.
Cleaning the Kitchen
Your sales professionals probably work very long hours hustling around the lot and making deals. Most of them are likely to bring their lunch from home to store in the refrigerator or microwave. If you aren’t careful, the food can spill or build up in these areas, leading to a lingering odor that turns away customers. Make sure your cleaning service tends to the kitchen as well.
Your customers probably have some place to sit back and relax while waiting for their sales representative to find the keys for a test drive. After all, 58 percent of people prefer to test drive the car first. Look for a cleaning company that is going to wipe down the chairs and freshen up the guest spaces. This might include vacuuming, dusting, mopping, wiping away finger marks, and more.
Your sales staff spend a lot of time shuffling from inside to outside the showroom. Their phones, desks, blinds, and floors can all acquire tremendous amounts of dirt throughout the week. Be sure that your cleaning crew tends to these areas before they leave. After all, your customers spend a fair amount of time in these offices when you’re closing deals all day long.
Do you feel like your auto dealership could use a thorough cleaning? Next time you need some help, be sure to contact Anago for top-of-the-line cleaning services!